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Search Engine Optimization

Doctors in Singapore will agree that medical marketing and clinic SEO is tough. “How can I do clinic digital marketing or medical SEO without risking my doctor’s license?” Here’s an breakdown of why advertising for healthcare is so tough. Medical SEO’s Restrictions MOH guidelines limit your medical SEO and healthcare digital marketing options. No promoting yourself as the #1 choice No before/after photos No promising results No testimonials No discount codes or promos No showing your face on marketing material Many marketing agencies are unaware that digital marketing for doctors is unique. We’ve seen multiple

Many modern SMEs here want to try SEO. The first thing they do is go out and hire an SEO agency in Singapore. That’s not always the best choice, as some businesses don’t even need SEO. Nonetheless, assuming your business needs SEO, do you know that hiring an SEO agency in Singapore has it’s own dangers? Learn these 3 before you hire an SEO agency to save a LOT of time and money. Your SEO agency in Singapore focuses on On-Page Almost every SEO agency in Singapore tells you it’s included in your

Finding a cheap SEO company in Singapore The cost an SEO company in Singapore charges is like a puzzle box. You never know how much they will charge you. You can get a professional SEO company quoting you a $400/month, while there’s asking for $4,000/month. In reality, most of the search engine optimization companies in Singapore search for overseas suppliers and resell those services to you. The vast price difference is most down to the SEO company’s operational costs and the cost of their backlink building effort. So why not go direct

If any of you have read THAT previous post of mine, you’d probably know by now that hiring digital marketing agencies in Singapore is hard. THE QUESTION Any agency can claim good figures (“Increased revenue by 30%”) etc. But: If you spend $5,000 on marketing, you’d always see an increase in sales. That’s nothing amazing. However, that increases in sales doesn’t mean you earn more than $5,000 back. You might still lose money to ads and agency fees. Fixed fees bring about a conflict of interest. Your marketer only needs

First of all, some of you will be wondering what the SAF army ranks photo has to do with Singapore digital marketing. Simple. Absolutely nothing. So now that that’s out of the way, let’s begin the article properly. Previously, we learned a little about how we can more effectively spend our marketing budget. Now, we’re going to actually break down and rank the different digital marketing channels one by one. #1 Remarketing (Google + Facebook) Remarketing lets you reach people who’ve already visited your website. If you didn’t spam your

As a business owner, how much are you willing to pay for “Digital Marketing Services”? How about $0? Or do you think that’s impossible? There is a way to get Singapore’s best digital marketing talents, without having to pay large monthly fees. It also doesn’t require any technical knowledge so you’d be able to do it right after reading this. To make this method work, we have to first understand what’s happening in the start-up and SME space here in Singapore. Smaller SMEs and start-ups guard their finances closely, so they usually

Most Singapore companies now include free SEO in their web design packages. It sounds like a good deal. Others pay $2,000/month to an SEO company, but you get it FREE. You went ahead with your web design package anyway. Shortly after, your beautiful new website went Live. Your web design agency then showed proof of you being SEOed for Google search. A few more weeks passed. And you see absolutely no increase in customer enquiries. What happened!? Is SEO useless!? As conventional wisdom tells us, “If something is too good